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Grapdes’ handbook for mastering content syndication
In the wild, wild world of marketing, content syndication is no less than a truly awesome sidekick (probably even better than Robin).
Aashi Bamby
Mar 21, 20245 min read
128

Cracking Memory Marketing: A walk down memory lane
This blog article explores the concept of memory marketing and how brands leverage it over time to remain memorable among consumers.
Akhil Mulloth
Feb 21, 20245 min read
133

Beyond the world of words: the intricate interplay of colours and content
Persuasive content and dynamic colours work in tandem to create compelling campaigns.
Aashi Bamby
Oct 25, 20236 min read
269

How smart brand awareness efforts can create memorable brand identities
Brands appear to affect our purchase decisions on a daily basis. Brand recall, which is when a consumer recalls a brand from memory.
Akhil Mulloth
Sep 25, 20236 min read
119

Content Strategy 101: the essential elements of content writing
Content writing is like a strategic game, where each piece of content is an opportunity to capture the attention of readers.
grapdes
Aug 21, 20235 min read
85

Thought Leadership Marketing: darts in the dark or hitting the bullseye?
What do well-known names like Kamala Harris, Bill Gates, Elon Musk, Shah Rukh Khan, and Kevin Hart have in common? The fact that in their...
grapdes
Aug 7, 20235 min read
115

The 411 on Influencer Marketing
This blog provides information on Influencer Marketing, its rise, and how to get started with the type of marketing.
Paarthivie Pillai
Mar 29, 20235 min read
185

Heralding a rapport between perceptions and possibilities: Brand Positioning
Brand Positioning is all about bringing in a clear distinction between brands and effectively communicating the unique aspects of one brand.
Akhil Mulloth
Feb 24, 20235 min read
124

Golden Circle: What, How, and Why
In the ever-evolving ecosystem of brands and consumers, Grapdes plays a unique role in helping brands of various industries define their...
Paarthivie Pillai
Jan 27, 20236 min read
120


The power and persuasiveness of Copywriting
Let us start by understanding what copywriting is. By definition, it is the process of writing text for the purpose of advertising or...
grapdes
Dec 22, 20223 min read
82

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